Lewis Hamilton induced a stir on social media by briefly liking – then unliking – a submit criticising Ferrari’s 2025 F1 marketing campaign.
Hamilton’s first 9 races as a Ferrari driver have been a disappointment.
The seven-time world champion’s swap from Mercedes to Ferrari led to a wave of pre-season hype.
Ferrari ended final yr because the second-fastest staff, ending simply behind McLaren within the F1 constructors’ championship.
Consequently, many followers anticipated Hamilton and Ferrari to problem for race wins and the title in 2025.
Hamilton hasn’t completed on the rostrum for Ferrari up to now this yr, with a dash race as his standout consequence.
The 40-year-old’s season has been marred by an absence of tempo, frequent frustration over staff radio and a seemingly poor working relationship with Riccardo Adami.
Carlos Sainz, who Hamilton changed, has spoken overtly in regards to the difficulties of adapting to a brand new staff, one thing that F1’s most profitable driver remains to be navigating.
Hamilton’s Instagram ‘like’
Within the lead-up to this weekend’s Canadian Grand Prix, Hamilton appeared to ‘like’ a submit on Instagram, principally geared toward Ferrari.

Lewis Hamilton liking the submit on Instagram
The submit wrote: “There’s a deep sense of disappointment watching Lewis Hamilton’s transition to Ferrari unfold this season.
“Whereas the hope for his historic eighth World Championship stays alive, the fact is more and more tough to disregard. The partnership, although iconic on paper, has up to now did not ship on monitor.
“Ferrari’s present automotive package deal lacks the consistency and tempo Lewis wants. Past technical points, there seems to be a rising disconnect — from technique calls to staff communication. It’s additionally clear that cultural variations could also be enjoying a task; Lewis, a seasoned British driver, now operates in an surroundings dominated by Italian construction and elegance — and that adaptation hasn’t been easy.
“To this point, his solely podium got here in a dash race. Since then, it’s been a slide again into the midfield, most notably ending P8 — removed from the place a seven-time world champion belongs.
“As followers, we nonetheless consider in his capability to make historical past. However this season proves: legacy alone doesn’t win races — efficiency and synergy do.”
Hamilton has since ‘unliked’ the submit.
Hamilton shall be hopeful that this weekend marks a big turnaround.
He’s gained the Canadian GP on seven events, taking his first F1 win again in 2007 for McLaren on the Circuit Gilles Villeneuve.