Paramount and TKO Group Holdings, Inc. right now introduced a long-term media rights settlement wherein Paramount+ will grow to be the unique dwelling of Zuffa Boxing all through the U.S., Canada, and Latin America.
Zuffa Boxing is the brand new skilled boxing promotion shaped by TKO and main leisure conglomerate Sela, with management from UFC President and CEO Dana White; HE Turki Alalshikh, Chairman of the Common Leisure Authority and President of the Saudi Boxing Federation; Sela Managing Director and CEO Dr. Rakan Alharthy; and WWE President and TKO Board Member Nick Khan.
Starting in January 2026, Paramount will solely distribute a full slate of Zuffa Boxing occasions beginning with 12 action-packed playing cards, with plans to develop that quantity in subsequent years. The bouts might be obtainable through Paramount’s direct-to-consumer streaming platform Paramount+, with the potential for choose occasions to be simulcast on CBS, America’s main broadcast community, and different Paramount platforms.
Dana White commented:
“I’m excited to carry nice boxing occasions to a worldwide viewers. There are hundreds of thousands of boxing followers that may now be capable of watch aggressive fights with up-and-coming boxers in addition to the largest stars within the sport. Paramount would be the dwelling for UFC and boxing followers to look at the best fights in fight sports activities.”
HE Turki Alalshikh stated:
“This partnership with Paramount reinforces our imaginative and prescient to redefine the best way viewers devour boxing. Extra battle followers will now have entry to look at among the most enjoyable boxers round. We now have seen the proof that the urge for food is there, that is the longer term for dwell boxing protection and can guarantee the game continues to thrive.”
Stated Cindy Holland, Chair of Direct-to-Client for Paramount, a Skydance Company:
“Paramount has lengthy been a pacesetter in sports activities and sports activities storytelling, and this partnership marks a daring new chapter – not only for us, however for the way forward for boxing. It’s a partnership that advances a number of of our core priorities: delivering premium sports activities to followers, offering audiences with year-round marquee dwell occasions, and creating long-term worth by means of a differentiated, must-watch portfolio of content material. By combining TKO and Zuffa Boxing’s world-class manufacturing and promotional capabilities with our subscribers’ ardour for sports activities, we’re assured we are going to ship one thing really particular to boxing followers all through the U.S., Canada, and Latin America for years to come back.”
Additional particulars about Zuffa Boxing, together with battle schedules and the primary occasion to be dwell streamed on Paramount+, might be introduced within the months forward.
