The Tour de France is without doubt one of the most celebrated sporting occasions on the planet–however that is nonetheless biking, the Arby’s of sports activities, and so even in 2026 the riders spend the evening in disgusting inns:
Happily, groups have entry to cutting-edge sleep know-how corresponding to “good mattress cowl programs:”
Some groups carry their very own air-con items to the race for nights after they’re given extra primary lodging. New this yr, Pogačar’s UAE Workforce Emirates-XRG have been sleeping in close to £3,000 ‘good mattress cowl programs’, made by the model Eight Sleep, which measure the riders’ physique temperature and funky the mattress accordingly. They got here in helpful on Monday, when the staff discovered their three-star lodge close to Aurillac didn’t have air-con.
Sure, the Tour de France is certainly received in mattress, as Joop Zoetemelk famously mentioned (and sure, I needed to search for who mentioned that), and in the present day that’s the place groups seem like in search of the most important efficiency features:

If you happen to assume life bought simpler for the staff workers now that they don’t have to connect tubular tires anymore, assume once more, as a result of it takes at the very least as a lot time simply to make a mattress:
EF assistant Walid Karim’s job is to pack up riders’ rooms as quickly as they depart to organize for the race, drive to the end, and assemble the mattress toppers. “There are three of us, and it takes us an hour to an hour and a half to disassemble every part,” he mentioned, “then about the identical period of time to get every part prepared.” They attempt to get to the inns as quick as attainable, as a result of there’s fierce competitors for restricted parking at some inns. Which groups are on it? “Lotto is nice,” Karim mentioned. “However in case you ask me, we’re the most effective.”
EF let me see one of many mattress toppers. A pair of thick, insulated hoses join the three-inch-thick pad to a cooling unit the dimensions of two shoeboxes. The machine emits no noise. Every rider has theirs tuned to their explicit specs. The mattresses are linked to an app that enables a wonderful degree of tuning and supplies reams of knowledge. Aside from the hoses, the beds look completely regular. It’s the perfect surroundings by which to sleep.
Bike firm advertising however, it’s clear to most of us that bicycle efficiency hasn’t elevated meaningfully in a long time, and that we’ve pushed the machine so far as it could actually go. Finally even essentially the most naive shopper goes to determine this out too, which is why if I have been working a motorbike firm I’d instantly transfer into high-end bedding. That is clearly the way forward for the biking trade, and if the individuals working corporations like Trek and Specialised have any brains in any respect they’ll pivot from Fred Sleds to Fred Beds earlier than it’s too late.
Actually, even Rivendell is trying to enter the sleep market, although their mattress can be coin-operated, which is the bedding equal of friction shifting:

The woodgrain panel can even complement the earth tones of your Scottish cotton bedspread.
Significantly, biking trade CEOs, beds are the one method to go from right here. I imply come on, does anyone actually assume Pogačar retains profitable the Tour as a result of he has the most effective bicycle?

And is anyone actually stunned by how a lot it prices?
Tadej Pogačar’s race bike has turn into nearly as well-known because the Slovenian ace himself. The world champion’s Tour de France machine combines one of many quickest frames within the professional peloton with a fastidiously chosen mixture of inventory parts and specialist aftermarket upgrades.
Add every part collectively and the numbers turn into eye-watering: a grand complete of £17,289.41, in case you have been to supply the elements your self.
And why is Bike Radar pretending to be stunned when Specialised are charging Fourteen Thousand American Enjoyable Tickets™ for an off-the-rack Tramac now?

That is essentially the most harmful facet of biking. Certain, it doesn’t actually matter what any of these things prices, and right here’s why:
If you happen to’re paying on your personal elements, you suck.
See, the great riders don’t must pay for these elements as a result of they’ve sponsors, and everybody else doesn’t must pay for these elements both, as a result of they suck approach an excessive amount of to extract any profit from them.
Nonetheless, whereas these items could also be costly, it’s nonetheless attainable, and that’s the harmful half. No person watches F1 and considers shopping for one of many automobiles, however for as little as $486/mo with affirm (see in case you qualify) you possibly can have that Specialised. Then when you get used to the funds you’ll begin upgrading elements, and hey, have a look at that, quickly you’ve spent as a lot on your bike as Pogačar would have for his if he have been dumb sufficient to pay for it.
However there’s a flipside to all of that, which is that because of the miracle of depreciation you possibly can personal the 2012 equal of that Specialised for only a tenth of the fee:

Please notice I’m not endorsing the vendor, or the bike, or something like that, I’m simply making the purpose that in case you’re prepared to attend just a few years you should buy a pro-level race bike and nonetheless have loads of cash left over for that state-of-the-art Fred Mattress.
Talking of depreciation, right here’s a have a look at the price of biking versus the price of driving:

I hoped it’d truly be fascinating, but it surely simply tells you stuff like this:
Can biking lower your expenses?Sure. Changing driving journeys with biking can scale back spending on gasoline, parking, upkeep and automobile depreciation. Some households save hundreds of {dollars} every year, particularly if biking permits them to keep away from proudly owning a second automobile.
At a sure level, telling individuals biking is cheaper than driving is like telling them tents are cheaper than residences–technically true, however by no means useful.





















