The First Descendant developer/writer Nexon has been accused of utilizing a sequence of „embarrassing“ AI-generated TikTok commercials, at the very least certainly one of which is alleged to have imitated an actual content material creator.
As collated by u/iHardlyTriHard on Reddit by scrolling on their For You Web page for simply quarter-hour, they got here throughout 4 adverts, together with one other two „low effort adverts that are not particularly AI“.
Because the OP factors out, the difficulty is not the usage of generative AI in and of itself, however the truth that at the very least one advert makes use of the likeness of DanieltheDemon – and we do not but know if it was with their consent or not.
The AI adverts are worse than you thinkbyu/iHardlyTriHard inTheFirstDescendant
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„It is actually a kick within the enamel to TFD content material creators for them to be utilizing AI for adverts like this as an alternative of precise content material creators, particularly since Nexon Creators has over 8.8k individuals signed as much as it,“ the put up writer defined.
„If I noticed these adverts earlier than taking part in the sport, I might assume the sport was 1) pretend, 2) some form of rip-off, virus, or phishing try,“ mentioned one participant.
Some gamers report that the staff behind The First Descendant’s TikTok account are „deleting feedback“ from individuals who name the adverts out, and „they delete and re-upload the AI adverts each time they get an excessive amount of backlash within the feedback“.
On the time of writing, Nexon has not publicly commented on suggestions from gamers in regards to the commercials. Eurogamer has reached out for remark and can affirm if/once we hear again.
On the finish of July, gamers similiarly hit out at The Alters developer 11 Bit Studios after AI prompts had been found in each subtitles and flavour textual content within the sport, intimating routine use of enormous language fashions (LLMs) with out disclosure. 11 Bit Studios later insisted the controversial components found by gamers had been both „non permanent“ belongings „by no means meant to be a part of the ultimate launch“ or utilized in a „very restricted method“.
